With any logo redesign, the past must be honored and reflected in the new. Sometimes new directions can go too far or leave too much behind. Here is my idea for an updated logo for the Los Angeles Clippers in keeping with the tradition of the franchise; I have also included a few jersey ideas, secondary logos and a court design continuing the update and honoring of the past. @laclippers
Logo Rebrand
Jersey Rebrand
Jersey Rebrand
Court